Sereneo Main Spine Greenway

Alveo Land, the upscale brand of property juggernaut Ayala Land Inc. (ALI), continues to raise the bar in fine living in the southern part of Metro Manila by introducing new concepts for such a market.

For more than 22 years, Alveo has developed a strong presence in the southern part of Metro Manila, to maintain its strong presence, Alveo introduced in the first quarter of 2024 its next generation residential concepts with back-to-back launches within Ayala Land’s Nuvali and Vermosa estates.

Caleia Linear Park

“We are fortunate that the market segment we serve continues to grow and is fairly resilient. But we also recognize that the premium market is evolving – it is increasingly more sophisticated and has much higher expectations in terms of products and service standards,” said Alveo President, Joseph Carmichael Z. Jugo. “It is in this context that Alveo embarked on enhancing our residential product offerings starting with Sereneo Nuvali and Caleia Vermosa,” Jugo added.

Jugo said beefing up Alveo’s presence in the area has reaped dividends as Sereneo Nuvali and Caleia Vermosa launchings  almost P1.5 billion and P2.0 billion respectively, in year-to-date reservation sales.

Alveo Land Management Committee 

A new kind of serenity

Paulo Ong, Alveo Land general manager for south operations, told reporters in a recent press briefing that

Alveo’s latest Nuvali community features a multi-pavilion clubhouse strategically positioned at the development’s 3-hectare central park. Situated on a hilltop with splendid views is an impressive 770-square-meter pool complex—the largest pool amenity among all the neighborhoods in Nuvali.

Backed by ALI’s stellar record  in property development, Ong says Alveo has applied the ALI experience in enabling Sereneo to offer more lots with premium views of either parks, amenities or the morning sun in the East. Typical lots measure 275 square meters.

Everyday suburban dynamism

After  the success of Ardia, Alveo’s sold-out maiden project in Vermosa, Alveo launched its latest upscale brand—Caleia.

To promote sustainable living, Ong says Alveo has put an emphasis on introducing more greenery and well-planned amenities. He said that more than 3 hectares of its 28-hectare land area are dedicated for amenities and parks.

With a  1,700-square-meter park entrance, Ong points out it will surely amaze the guests this will then lead to an elegant, 20-meter wide, tree-lined main road. The multi-structure, Zen-inspired clubhouse built on the 2.5-hectare central park will feature a 550-square-meter pool complex, as well as a veranda pavilion and lounge. From the central park, future residents can take a stroll through a refreshing linear park, which leads to a multi-purpose picnic grove.

“The development already has a very generous green and park area and then this would be connected to our central park area,” said Ong.

Similar to Sereneo in Nuvali, Caleia is also able to optimize lot placements and offers more prime inventory with parkside location or East orientation. Typical lots measure around 250 square meters.

With all of these enhancements, Alveo has been able to generate a lot of positive reactions from the market. Furthermore, Ong says the proof is the very good sales performance for the two projects.

This is just the start for Alveo as there will be more project launches soon.

“The strong market reception to the Sereneo and Caleia launch emboldens our team to continue to innovate, to enhance our product offerings and elevate the living experience. We are truly grateful to our clients for the continued trust in the Alveo brand and for inspiring us to build places that people love,” adds Jugo.

Source: Business Mirror